The year 2020 created unprecedented challenges for a sausage manufacturer, who experienced a 100% decline in sales of stadium sausages while seeing an 100% increase in demand in packaged ready-to-eat sausage products sold in grocery stores. Despite having recently installed a new $7 million processing line, they were not seeing the expected benefits of increased capacity. The client was losing business across both product offerings and turned to DB&A for help.
A sausage manufacturer with two product lines, one selling sausage products to stadiums and event venues while also packaging sausage products for grocery store sales.
DB&A Delivered